- It is a new drive-through-focused smaller restaurant series in limited locations!
- McDonald’s innovative drive-through concept originated from a franchisee near a U.S. Army base in Arizona in 1975.
- The concept was developed to serve soldiers who couldn’t enter civilian restaurants in uniform.
- Drive-throughs now account for 70% of McDonald’s U.S. business.
- CosMc’s is named after a 1980s McDonald’s character.
McDonald’s takes on Starbucks with its new CosMc’s café concept!
Gor Gasparyan
Optimizing digital experiences for growth-stage & enterprise brands through research-driven design, automation, and AI
Table of Contents
Explore other categories:
Share on:
Facebook
Twitter
LinkedIn
Looking to optimize your digital experiences?
Access the top 0.5% talent in design, web development, video, UX research, conversion optimization, and AI implementation for a fraction of traditional agency costs.
Submit unlimited requests and receive enterprise-grade deliverables in just 1-3 days. Choose from flexible monthly or quarterly packages with no long-term commitments.
You may also like...
